An induction game promotes learning and retention of new employees

Lappset Group Oy is one of the world’s leading playground and outdoor exercise equipment manufacturers. Lappset was founded in Rovaniemi, and the company has been dedicated to promoting play and movement for over 50 years now. The purpose of the company is to increase well-being in the world by creating inspiring pla(y)ces that feed your imagination, enhance learning, respects the environment, and encourages humanity to be more active. Lappset has its own subsidiaries and an extensive global network of distributors.

How to develop an inspiring and effective orientation program?

Lappset needed to implement a pedagogically high-quality, inspiring and Group-wide induction programme and learning path for its staff and distributor network. At the heart of the programme is e-learning. The virtual onboarding, which is concrete, supports active learning and reflects the spirit of Lappset. The focus was also on flexible and mobile usability, inspiration and richness of content. On the other hand, the online training also had to be integrated into everyday work and include links to live events, webinars and content and training available on other systems.

The aim is that, after completing the induction programme, employees know the essentials about Lappset and its policies, and that they can start their work and induction process as smoothly as possible and as soon as possible after starting their employment. A playful induction builds enthusiasm and enjoyment, as well as commitment to Lappset’s values, culture, strategy and practices.

Gamification to support learning

In collaboration with Lappset experts, Intolead designed and implemented an inspiring and gamified digital onboarding program based on solid pedagogical expertise and experience in digital learning. Intolead was responsible not only for the learning design, pedagogical design and scripting, but also for the design of the user interface and the Lappset-branded visual identity, as well as the realization of the necessary visualizations. Lappset’s key people formed a co-development team, which brought its own strong content expertise to the process and whose work was sparred and facilitated by Intolead, together with P&C Manager Heli Koistinen, who was responsible for the project at Lappset.

The design is based on Intolead’s onboarding game concept. The online training consists of effective and relevant content to help different groups of employees learn about their jobs, products and services, and the basics of the company. The implementation includes a lot of videos, interactive elements, and varied tasks. Gamification is used to support motivation and to achieve learning objectives. The onboarding game is designed in a modular way so that users can choose the relevant content according to their role.

A flexible digital onboarding path offers a flying start into the world of playgrounds and sports

Digital onboarding training provides a flexible and fun way to learn the knowledge and skills a new employee needs, regardless of time and place. The onboarding game was implemented in both Finnish and English, making it a smooth and efficient way to deliver orientation in all company locations and countries. The modularity of the game and the links to various events and content, for example on Lappset’s intranet, ensure that the content is usable and up-to-date also in the future.

“The orientation game implemented by Intolead was a great success. The end result is in line with Lappset’s brand and objectives: visual, inspiring and playful. The collaboration was smooth across the board, and the game has received a lot of positive feedback from the end users: five out of five!”

VALOA Case Study

The transformation of working life is also strongly visible in the state administration. The State is promoting networked cooperation, a phenomenon-oriented approach, the ability to innovate and strategic agility, among other things.

The Working Life Services team is part of the State Treasury. It is a partner in strengthening the capacity for change in government organisations. Together with a wide range of developer networks and partners, it aims to support the capacity for renewal, the functioning of work communities and good working life, as well as the work towards sustainable development in the State administration.

The State Working Life Services team set out to develop a website that supports and promotes a coaching and learning work culture, based on a commonly identified need. The aim was to provide inspiring and engaging content in an easy-to-use, practical way to support the change of work culture in a changing and connected working life.

In cooperation with the Working Life Services and government developers, Intolead conceptualised the VALOA website to promote a coaching and learning work culture in government and was involved in its first implementation phase. Intolead was responsible for the visual design, the user interface design and the scripting of the main content of the website. In addition, Intolead produced an illustrative animated video presenting the VALOA website and the coaching and learning work culture as a whole and its benefits to users.

The VALOA website has been co-created with users. It forms a stimulating and inspiring work culture experimentation package. The content and services on the site will help to develop approaches to pool resources and expertise across administrative boundaries to achieve better results and effectiveness, satisfied customers, motivated employees and an evolving public administration. The website was launched at State Expo 2022 and its content is constantly evolving.

The Finnish Aeronautical Association Case Study

The Finnish Aeronautical Association (FAA) is the national umbrella organisation for sport and recreational aviation, founded in 1919. It has more than 226 member clubs and around 7,300 individual members. The clubs are spread evenly throughout Finland, from Hanko to Ivalo and from Vaasa to Joensuu. The FAA’s vision is that the whole of Finland will be actively engaged in aviation. It helps its members to ensure and strengthen their aviation skills and to promote the development of traditional and new aviation.

With the new EU regulation, the operating conditions for unmanned recreational aviation are changing. The FAA and the Aircraft Committee needed to develop communication on the change and provide multi-modal training solutions for the aviation enthusiasts of the FAA as part of the operational models required by the new licenses.

Together with key members of the FAA, Intolead designed and implemented a website for the FAA’s rules for the model flying activities and an interactive and inspiring online course for members of the FAA wishing to complete the SIL16 Unmanned Aerial Practitioner qualification. Intolead was not only responsible for the learning design and pedagogical design of the online course but also designed the overall visual identity and the necessary illustrative and media elements to illustrate the regulations.

The model flying rules website and the online course for the SIL16 qualification provide a flexible and inspiring way for aviation enthusiasts to learn independently the licenced and safe practices for unmanned aviation. It will make it easier and more versatile to obtain the qualifications required for model flying, regardless of the type of activity. The FAA will be able to better serve its members and the implementation of qualification exams will be more efficient.

“Working with Intolead was easy and smooth. The result was a visually striking package. Intolead’s experts brought insight and expertise to the project that will continue to propel aviation enthusiasts’ learning experiences to new heights.”

ARE Case Study

ARE is a Finnish family-owned company with more than 100 years’ experience in technical building services. The company provides solutions and services for the full life cycle of properties, from the initial construction phase and maintenance to modernisation and renovation. ARE operates in three countries and has a total of 3.300 employees in Finland and Sweden.

Implementing the reformed project management process

ARE had identified the need to update and standardize its project management process so that in the future, certain specifically defined critical project areas would be implemented in an aligned manner across all ARE projects. The aim is to ensure that all staff working on ARE projects are familiar with the operational process and the associated responsibilities, practices, tools and guidelines.

The Intelligent Project Management learning pathway

Together with ARE key persons, Intolead conceptualised the classroom-style training as an effective online training package, with monthly training sessions split into their own modules. The 10 modules of the training cover the entire project lifecycle from tender to implementation, handover and post-project evaluation.

The training modules are delivered as straightforward and practical online courses using case-based learning. Learning objectives are supported by interactive course exercises and illustrative videos. It takes approximately one hour to complete one course module by self-study. In addition, learners will take a separate final exam.

An efficient and flexible learning pathway to support the development of project skills

ARE’s Intelligent Project Management learning path provides an inspiring and effective interactive handbook for both induction of new staff and for the maintenance and continuous development of the skills of those working on projects.

The online courses have been well received by users, perceived as fresh and inspiring.

The training modules can be used in a variety of ways: they can be completed entirely on your own or even together with a team. In the future, language versions of the training modules can also be developed.

“The cooperation with Intolead has been efficient and fruitful: the result is content that looks like ARE, is of high quality pedagogically and visually, and works perfectly both as self-study material and as support for live training sessions”

Crasman Case Study

Crasman is a 25-year-old digital agency that produces high-quality e-commerce solutions and related services. From a small company with a few employees, Crasman has grown over the years into a stable and reliable operator operating in three different locations. In addition to e-commerce solutions, Crasman’s core competencies include customer experience development, website development, product information management and digitalisation of business processes.

How to develop leadership skills and management structures that inspire people and support company on the growth path?

Crasman wanted to identify what and what kind of management structures and leadership practices are needed to support a business on a growth path. The structures and practices were intended to support both the achievement of strategic objectives and the smooth running of day-to-day operations.

Co-creating the leadership principles and practices

Intolead and Spinnrock coached and facilitated the development path of Crasman’s management practices. Orientation to the work was provided through an ABC of Leadership training for all staff, bringing everyone on the same page about the basics of leadership. The focus of the training was self-directed organisation and day-to-day management. 

Next, leadership practices were developed and formulated through a series of workshops with a cross-functional planning group consisting of Crasman’s front-line staff, account managers, specialists and the management team. In addition, input and development ideas were also gathered from staff and customers.

The development work started by defining the Crasman Leadership Principles, which help to lead the work community in a consistent way, rooted strongly on Crasman’s values.

Based on the leadership principles, concrete practices were designed and formulated for the  top three main areas of leadership Identified by Crasman’s personnel, clients and the design team, namely: 

• Success management
• Leading well-being at work
• Managing one-to-one conversations

The capabilities and competencies required to lead each practice were also identified, as well as measurable objectives applying the OKR framework.

Service design methods and co-creation tools were at the heart of the process, to make the process user-centered and participatory.

Leadership principles and practices based on values and culture that support growth and smooth business operations

As a result, a set of leadership principles based on Crasman’s values and culture and the management practices that implement them were formulated to help the company create a competitive advantage by streamlining everyday life and achieving its strategic business objectives. At the same time, an operating model was created that Crasman can use to further develop its management structures and leadership practices.

“Crasman is Finland’s leading e-commerce expert. The position requires the right leadership and management skills. Together with Spinnrock, Intolead coached and facilitated the transformation of Crasman’s leadership practices. Spinnrock and Intolead systematically guided us towards action and ensured that development was based on facts rather than assumptions.”

Samuli Hokkanen,
CEO,
Crasman

White Hat / Customer Service Acedemy

White Hat is Finland’s most experienced customer service optimisation agency. The company’s mission is to make Finnish customer service the smoothest in the world and to help organisations manage their customer service in a smart and efficient way, based on facts, industry best practices and data.

Turning training into a scalable business

White Hat’s service portfolio includes both consulting and training services. The challenge was how to make training independent of time and place and enable a new, scalable business.

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the Customer Service Academy – an effective e-learning platform

The Customer Service Academy is a web-based, inspiring and interactive coaching platform for customer service managers, leaders and experts.

Intolead conceptualised and implemented the academy and online coaching in a digital learning environment that enables a modern and engaging way of learning.

The main idea behind the trainings is to provide an understanding of best practices in customer service and to bring more skills and tools to successfully manage customer service on a day-to-day, knowledge-based basis.

Future-proof approaches for today’s key customer service personnel

The Customer Service Academy is a concrete and inspiring way to develop your professional skills in a self-directed and self-paced way. The platform also integrates easy-to-use e-commerce functionality. The Academy has received good feedback from users and has brought new business opportunities for White Hat.

Intolead’s input and expertise in areas such as pedagogy, visual and user interface design have been key to the successful implementation of the Academy.

Samuli Ketola
Partner / White Hat